NFT Marketing

9 Powerful Marketing Hacks in 2022 for Maximum Sales [+Examples ]

To stand out from your competitors and gain a share of NFT sales, you must develop creative NFT methods of marketing that captivate your customers and take advantage of the incredible leaps in technology that the NFT sector offers. However, it’s much easier to do than it is If you’re not familiar with NFTs or NFT marketing strategies, the task may be more difficult. 4  NFT Marketing

Although you could hire some NFT Marketing agency it’s not an option that is affordable. There are a number of factors you should consider when trying to pick the ideal agency for your company.

NFT Marketing
NFT Marketing

We’ll take care of all the trouble for you and give you the tools and knowledge that you require to make NFT art and effectively sell your collection. You will be provided with. The most effective and tested NFT techniques for marketing. We’ll also provide an easy step-by-step guide to creating NFT art, as well as an overview of how you can market your NFTs.

Are you eager to acquire the knowledge you require to stand out from the crowd in the NFT marketplace and then sell your work for an unfathomable amount of money?

Let’s get started!

How to Create NFT Art?

NFT Marketing
NFT Marketing

The process of creating an NFT art isn’t something that is easy or fast and requires lots of creative thinking and technical knowledge of NFTs. Luckily, we are able to simplify this process for you, whether you are familiar with some basic information regarding NFTs or are completely new to the world of NFTs.

To make an NFT art take these steps:

1. Research and locate the NFT Marketplace.

This can be done with an easy Google search. Check out NFT marketplaces and choose the one that is most suitable for your needs.

In evaluating NFT marketplaces there are two types that you can select from, which are:

  1. Curated NFT platforms. They only work with authorized and credible artists to produce and produce NFT art. This is why you’ll find that these platforms are only stocked with top-quality NFT projects. Curated platforms charge much higher transaction costs that are geared toward NFT artists. A few examples of NFTs that are curated platforms are Larva LabsNBA Top Shot, and super rare.
  2. Self-service NFT platforms. Anyone can make and mint NFTs through these platforms, therefore there is a possibility of lower-quality work. You can decide on your own royalty percentages. Make sure you are aware of a lot of scammers and fakes on marketplaces similar to this. Some examples of self-service platforms include the NiftyGateway and MakersPlace.


2. Set Up a Digital Wallet.

Digital wallets hold NFT transactions as well as cryptocurrencies (an important aspect in the selling of NFTs). The Ethereum blockchain powers NFTs therefore it would be fantastic to have Ether.

Whatever digital wallet you choose to use make sure you choose one that is compatible and works with the blockchain you have. The most popular online wallets are Coinbase which has its own digital wallet. Other options include Metamask which supports Ethereum-based platforms such as OpenSea as well as Foundation. There are also Chrome extensions and applications to support these platforms.

You’ll require a username and password to create your wallet. The user must also choose a 12-word seed phrase. You must secure this phrase and do not forget it.

Secure this phrase. You won’t be able to access your NFTs or crypto in your account. Your digital wallet provider isn’t able to assist you with this. Certain experts are trained to recover lost passwords. However, this can cost an arm and leg and isn’t guaranteed. Make digital and hard duplicates of the password and save them. This phrase will be needed to access your wallet or to use it on an entirely new device.

NFT Marketing
NFT Marketing

Here are a few of the most popular digital wallets to give you an indication of where to start:

  1. Math wallet

                                                                                                                                                                                                                                                                  It also comes with both a mobile and desktop app. It also has a web browser that lets users use NFT marketplaces for buying and selling NFT artwork.

  2. Metamask: NFT creators and buyers often utilize Metamask as it offers the ability to access NFT marketplaces. It is also possible to use multiple addresses to purchase as well as sell the NFTs you own, which are separate from your cryptocurrency.
  3. Coinbase: You can utilize Coinbases non-custodial wallet to store NFTs as well as other tokens.
  4. Trust Wallet: Trust wallet is the most popular choice for NFT sellers and buyers using mobile. It’s not possible to do NFT transfers using Trust Wallet, but this platform is easy to store and manage all of your assets. There are many third-party integrations.
  5. Enjin: You can utilize Enjin to store as well as transfer the NFT. There’s also a marketplace where you can trade NFT assets, where you’ll need to make use of the native tokens that Enjin offers. However, what distinguishes Enjin distinguish itself against other wallets with digital currency is how they are responsive and efficient the customer support is. NFT Marketing

3. Connect Your Wallet.

After you have created the digital currency, you will need to be able to link it with the market from the beginning. The process is usually easy and fast. The majority of platforms include a button to allow you to accomplish this. If you’re using browser extensions available, you’ll receive an email requesting for you to link your bank account as well as explaining how.

Certain platforms let users scan QR codes to establish their wallets. Be wary when you receive notifications to link your wallet on a random basis. Scammers employ this technique in order to access your online wallet. By using a trusted platform, you can stop this from occurring.

4. Start With a Collection.

Before creating your first NFT art, start a collection. As with the idea of connecting your wallet, a variety of NFT marketplaces make this process simple. You’ll need to label your collection, and then add an explanation of the collection. Include any selling aspects.

5. Create Your NFT Tokens.

The time has come to start with the fun and develop your own NFT artwork. This option is available in the menu or dashboard on the platform you choose in the first step. The next step is to upload the metadata you’ll be using for your NFT tokens such as audio or visual files or a 3D one. You can also name your NFT artwork following this.


There are two kinds of NFT tokens, which comprise:

  1. A stand-alone token. These tokens are more valuable because you only have the ability to create one duplicate.
  2. Edition tokens.

Once you have decided on the tokens you’d like to make after which, you can begin creating your NFT artwork and then include properties. Properties contain the information you have that you have created, your category as well as any other factors buyers could use to sort your work.

Then, hit”Create” or click the “Create” button and pay the necessary gas charges. The gas fees can range from $100 and $200. Prior to when your NFT artwork goes live, you must decide how your royalty payments will be. Be aware that certain platforms may have already given you a set amount of royalties you will take home.

6. List and Promote Your NFT Art.

If you decide to list your NFT you are able to sell it for the set price or hold an auction. It is necessary to pay the gas costs prior to you could do this.

To get the most attention for your NFT art, make sure to promote it with the most effective NFT marketing strategies we’ve outlined in the following.

Summary: How to Create NFT Art?

  1. Find out more about the market and locate an NFT market
  2. Create an electronic wallet
  3. Connect your wallet to your
  4. Begin with a collection
  5. Create your NFT tokens
  6. Make sure you promote and advertise your NFT artwork
How and Where is NFTs Sold?

Creators can sell NFT artwork on NFT marketplaces, such as the self-service, and curate the NFT platforms we have discussed. The most well-known NFT marketplaces are OpenSea, Raible, Foundation, MakersPlace, Mintable, and Decentraland.

You’ll need to sign up for an account and create and connect an electronic wallet (as described above) before you are able to sell your NFTs through these platforms. There are no restrictions on how numerous NFT marketplaces you are able to use. But you’ll be charged fuel costs each when you list an NFT on the marketplace.

Creators market NFTs in two ways.

Buyers Bid for NFTs.

You may decide to hold an auction of your NFTs and let the most bidder buy your work. There’s no limit to the price of the amount you could earn Auctions are a great way to bring in impressive profits.

Since some companies have earned more than $6.6 million by selling one artwork auctioning your NFTs could benefit you. It is necessary to put in lots of marketing money to create a top-quality NFT.

If you decide to auction an unassuming NFT artifact, then you run the risk of taking a loss. However, you’ll discover how you can make your NFTs worth it.

You Sell Your NFT Art at a Fixed Price.

You can create a fixed date for your NFT artwork and advertise your work to the public. This is a more secure and easier choice. If you’re just beginning to learn about NFTs begin with this strategy. If you’re struggling to sell your NFT art, you’ll get the opportunity to think about the price you’re charging.

Summary: How and Where are NFTs are Sold

NFT creators can sell NFT artwork on special marketplaces. You can decide for selling your NFT art for an agreed price or let buyers to bid in an auction.

9 Best NFT Marketing Strategies + Examples.

1. Influencer Marketing.

Influencer marketing is an incredibly popular NFT marketing tactic due to how effectively influencers can persuade consumers. Even though it’s true that the NFT market is expanding, however, it’s still relatively new with just 20 percent of people in the US familiar with NFTs. Influencers are the best option for informing your audience about NFTs (which will aid the conversion rate of your business).

Influencers can be employed in the gaming industry as well as YouTube as well as Twitch influencers to advertise your NFTs. To find the ideal influencer for your NFT Marketing strategy thinks about:

  • The influencer’s followers as well as engagement rate. 4  NFT Marketing
  • If the influencer has previously advertised brands or products like yours before.
  • What is the extent to which the influencer has a grasp of what is happening in the NFT industry? There are influencers in the NFT industry, particularly who are solely promoting digital products and information in this area.
  • The quality of influencer’s content.

If you are struggling to find the most effective influencer to implement your NFT marketing plan, influencer marketing research tools can assist you.

A good example of influencer marketing to NFTs is a Youtube video made by Giancarlo which sells tokens. In this video, this influencer discusses the best four coming NFT games and explains the things NFT gamers can expect and the reasons why these games are worth the money.

You can view the video here:



Information: Giancarlo buys tokens

Although this type of influencer marketing used for NFTs doesn’t just provide publicity for one company, it can provide your NFT an edge. A video like this can entice fans of an NFT prior to it being launched, which makes it easy to convert customers after the launch.

Influencer Marketing for NFT Marketing Case Study.

SOLDOUTNFTS An NFT marketing agency utilized influencer marketing power to assist their client reach their goals of growth hacking. The client had tried almost all of the options including Facebook advertisements as well as Google ads. SOLDOUTNFTS utilized its extensive network of influential influencers within the NFT area to bring qualified traffic and help their client gain momentum.

The result of influencer marketing in NFTs was significant and the engagement rates grew by nearly double what they had been.

2. Build and Nurture a Community.

Marketing in the community is a further essential element of the success of NFT marketing. Since only a small fraction of Americans are aware of NFTs The process of creating and expanding communities can help to connect NFT buyers. Marketing in the community for NFT projects offers benefits like:

  • Members of your community can exchange knowledge and tips.
  • If you create an online community, you stand a greater chance of turning loyal customers to brand advocates.
  • Your audience will be supportive of one other and leave you with less to do.
  • You are able to give your customers an opportunity to speak up as they may not all comment on your NFTs or give feedback about their experience using your company.

To create a community for your NFT buyers, you could create a community on social media platforms such as Discord, Twitch, Twitter, Telegram, Facebook, or Reddit.

Experiments from NFT communities are numerous. Let’s take a look at a great example by OpenSea. 4  NFT Marketing

OpenSea NFT Community.

OpenSea is among the most popular NFT marketplaces for buying, creating auctioning, selling, and buying NFTs. NFT users can discover NFTs in sports, music photography, trading cards, and many more. You can look over the top current NFTs that are available in this market on their website.

To unite its fans, OpenSea has a Discord community. The #News channel offers the latest news and trends for NFTs. The #Community channel permits members to communicate and discuss NFT strategies and news. OpenSea’s Discord also offers a channel for self-promotion, which allows NFT creators to talk about their work.


Community Marketing for NFT Marketing Case Study.

The year was when Nike introduced digital sneakers, they were”CryptoKicks”, which were NFTs. The following year, Nike bought a business, RTFKT, and introduced the first collection of 20,000 sneakers that resulted from the collaboration. The most expensive pair of CryptoKicks is currently available at $130,000. When the news first broke in the news, people bought the sneakers in a virtual form that cost between $5000 and $9000.

What is the reason people be so eager to pay for such large sums of money on shoes that they won’t wear?

It’s due to how Nike has focused, created, and nurtured its fan base of fans of sneakers from all over the world. Nike is among the largest sneaker brands worldwide that, as of the year 2017 was home to more than 100 million faithful customers. The loyal customers of Nike paid more than three times the amount that the average customer was spending.

Over the years, Nike has put forth all kinds of efforts to improve its fan base. In addition, they have a special app to Nike members. They hold global meetups and Nike also holds contests, involving everyone with how the design of their shoes.

3. Implement SEO.

Search Engine Optimization (SEO) is an effective way to promote the benefits of your NFT project. Learn about SEO and contact an NFT Marketing agency to assist you in this manner.

SEO in NFT marketing helps search engines locate your NFTs when people look up related keywords. This strategy also works on social networks like Instagram, Twitter, and Facebook.

What you decide to do with SEO is contingent on the location and how you present your NFT. The easiest and most effective method to achieve this is by developing a website with an individual page dedicated to your NFT’s art. Consider this as a page for your products to sell your NFTs. You can make use of on-page as well as off-page SEO best methods. 4  NFT Marketing

If none of the above fails and you’re not able to employ an NFT marketing firm, you might consider seeking out an SEO specialist for assistance.

SEO for NFT Marketing Example.

An excellent illustration to illustrate how one NFT collection was able to successfully use SEO to promote NFTs is LaCollection. If users search for “NFT Collection” (which is fairly broad) you’ll see a collection as the primary NFT collection listed on page 2 of Google’s search results. When you consider that “NFT Collection” is a frequently searched keyword it’s quite remarkable. Keep in mind that the first article to show up is guide like this one. Thus, being the first to rank on Google’s second-page results is SEO performed well.

4. Research and Pick the Best NFTs Platforms.

We recently talked about OpenSea as one of the largest and most well-known NFT marketplaces. Find NFT platforms similar to this to market as well as sell NFT artwork. NFT collectors visit these websites specifically for NFT artwork, which puts your art in front of buyers who are looking for it.

You can utilize any number of NFT platforms that you’d like to advertise the sale of your NFT artwork. When you are evaluating NFT platforms, take into consideration the following factors:

  • How reliable the website is.
  • The website’s credibility is a factor. an established track record of success in the sale of NFT art.
  • It is easy to use.

We’ve previously looked at OpenSea to be an NFT market, we’ll be receiving an additional example, Raible.

NFT Platforms for NFT Marketing Example.

Raible contains NFT art across a variety of categories. Users can search easily for a collection, an item, or even the user by using the search bar located on the home page.

Users on Raible will also be able to view an activity log of the items other buyers are purchasing. There’s an online community that allows members to access roadmaps as well as blog posts and interact with other users via Discord, Twitter, Telegram, YouTube, and Instagram.

To begin your journey on Rarible it is possible to create your account for free. After registering your account and validating your email address, you are able to begin advertising as well as selling NFTs.

5. Discord Marketing.

Discord has frequently been mentioned since it’s a well-known social network for NFT collectors, buyers, and creators. It’s recommended to make use of Discord.

If you’re looking to establish your own community through Reddit or YouTube, for instance, you must be a part of an NFT Discord channel. A lot of NFT Discord servers have thousands of members. You can make this happen for your business by following these suggestions:

  1. Create an opening message to welcome your guests: Create an inviting and exciting message to welcome your server’s users. Provide your viewers with an overview of your work and your NFT Marketing team. Your welcome message is placed on top of your Discord server’s template. Certain NFT servers have an automated system that can send messages to users in this.
  2. Set up and enforce rules for your community:                                                                                                                                                                                                                                                                                                         Community rules for your Discord channel are crucial to ensure that you have a secure environment for your members. Set your community rules into a pinned message, and then monitor the channels of your servers to make sure that your users are following the rules.
  3. Maintain the chat in general: Like making Discord regulations for your group, you’ll need to keep the general chat on your server to ensure that your users are respectful of each one another. You are able to answer users’ questions and increase your interaction with your members.
  4. Create a FAQ Channel: Your team members on your server will have lots of questions regarding their NFT initiative and the things they can expect. Create a FAQ channel to provide details about your team members as well as your date for launch and how to access more details. You can think of other questions that members of your team might ask and provide your answers.
  5. Make a YouTube channel to explain how to buy and mint NFTs. NFTs: You may have several NFT novices who want to learn more about NFT art. Create guides that explain how users can buy and mint your NFTs following the launch.
  6. Join other communities There are many other NFT servers in addition to your own on Discord which is an ideal idea to join them. This will help you establish relationships with these communities and expose your project to more collectors creatives, buyers, and other users.
  7. Enhance your information on the demographics of your target audience: Evaluating the information on community members that are on your server can help you get more data about the people you want to target for your sales. Discord will let you know the location of your members which allows you to target your NFT marketing strategies more. Be aware of Discord information such as your retention rates as well as how your members interact with other platforms.
  8. Answer questions: Your server members are likely to be asking lots of questions. In order to keep them interested it is essential to respond to questions promptly. Set notifications for your Discord channel so you never miss a question. Answer questions in private to provide your members with individualized and personal attention. If you find the same question popping up multiple times, add this issue to your FAQ channel.
  9. Offer discounts and giveaways: Because you’re able to centralize your targeted customers’ Discord servers are the ideal places to provide giveaways and discounts. Not only will this attract and entice your Discord members, but it also provides new leads with a reason to sign up on your servers.
  10. Define Discord objectives for the community: Last, however, but not least, you should establish Discord community goals after you’ve set up your server. These goals will allow you to determine how you’re managing your Discord channel and the areas you’ll need to work on.

If you’re in search of Discord servers that can be used as sources of inspiration to use for NFT Marketing on Discord Here are the most popular fifteen NFT Discord server:

  1. Raible
  2. Decentraland
  3. Metaverse
  4. NFT
  5. VeeFriends
  6. Hangout Cafe
  7. OpenSea
  8. Crypto Baristas
  9. CrypToadz
  10. Enter
  11. Dribble
  12. R/NFT Community
  13. Nouns
  14. Larva Labs
  15. Meta Generation

Discord for NFT Marketing Case Study.

HTML0 is the Galaktic Gang NFT collection that made use of Discord along with Twitter to build a vibrant customer base. The NFT collection employed a number of engagement campaigns to promote the Discord community, among which was to create emojis from their art pieces for Discord. Through all of these strategies for engagement and growth hacking for Discord as well, this Galaktic Gang NFT collection generated 432 Ether worth of mint sales.

The NFT collection also brought in 1693 Ether plus NFT sales through OpenSea with less than 3000 NFT owners so far.

6. Leverage Blogging and Guest Posts.

Blogging is a powerful method to get customers through the sales funnels at different points in your buyer’s path. Blog posts are a great way to educate, motivate and convince potential buyers to buy your NFT artwork.

Anyone who wants to start purchasing or collecting NFTs is likely to have questions about NFTs and your blog posts will be able to answer these questions. It’s also a smart way to employ SEO techniques and help search engines Google to discover your blog content.

Another method to increase blog traffic related to your NFT subject is to use guest blogging. It is also a method of marketing that allows brands to reach out to other websites within their field and also contribute to their sites.

Guest posting is a good option when you collaborate with publications that have more reach than others. This is an effective win-win NFT marketing strategy since you’ll gain publicity and exposure for your NFTs, and the publication gets more content.

Blogging for NFT Marketing Example.

An excellent example of how to use blogging to promote NFT marketing can be seen in an article written by NFTCulture discussing an NFT project known as GrimBogs which is owned by BedBugs. This blog post is informative and short and provides NFT collectors and buyers with all the information they require to know about the project and the reasons it’s worth their time to invest in. If you’re looking to impress prospective buyers to buy your funnel, providing them with helpful information via a blog is a fantastic option.

7. Launch an NFT Giveaway.

Everyone loves giveaways which is a fantastic way to build hype around the NFT art. Many companies like Tall Neck Tribe have utilized giveaways. Let’s take a look at how Tall Neck Tribe used to give away prizes for NFT marketing.

Tall Neck Tribe Giveaway.

The project is part of the NFT Ethereum project hosting a giveaway in November. Three winners were awarded the collection of 6666 items of 17 distinct NFT artists.

The entry fee was not charged for the contest. Participants only had to complete three actions (like and retweet, join the Twitter page, then tag their friends).

This contest only ran for a period of 48 hours which created an urgency for people to sign up!

Although the NFT project only gave 3 winners, the project also received many more followers and engagements thanks to this contest.

Source: Twitter

If you are planning the next competition on social media and/or giveaway make use of these tips taken from Tall Neck Tribe:

  • It should be easy and fast for participants to take part in the contest.
  • Give a prize worth it.
  • Make it more urgent for users to take the desired actions swiftly.

Giveaways for NFT Marketing Case Study.

If you’ve heard about NFT projects that have quickly achieved success, Moonbirds is certain to pop up. The NFT collection held a Twitter as well as a Discord raffle that enticed NFT customers to participate by creating one of the designs the moon bird. The initiative grew and they decided to stop the efforts of the NFT collection by partnering with influential influencers from the NFT sector, such as Bankless, Time Ferries, and ZenAcademy.

What is unique about this NFT giveaway different is the fact that Moonbirds anyone can participate in this raffle, and it was simple to participate. The contest also utilized entertaining (and somewhat uncomfortable) messages to notify participants who didn’t succeed and those who were successful.

If you weren’t selected to be part of the raffle, here’s what you’d get…


But, if Moonbirds did choose you as a participant for the prize, then you’d receive an announcement that’s similar to…


NFT buyers adored Moonbirds’

The result of this giveaway was shocking. Moonbirds have sold more NFTs in a single week than NFT collections such as Azuki as well as Bored Apes generated in one month. After just one week of launching this collection, Moonbirds collection, this contest brought in more than $400 million. This makes Moonbirds the most rapid NFT collection to earn blue-chip status.

8. Use Blockchain Networks for Advertising.

We’ve discussed the use of social media platforms such as Discord, Facebook, and Twitter to help you with the implementation of your NFT strategy for marketing. But, Blockchain networks can be equally effective, if they are not even more.

Blockchain networks are better targeted than social networks to use for NFT marketing. Because that’s the thing that Blockchain is mostly about. It’s also inexpensive to utilize Blockchain networks to promote your NFT project.

These are the most prestigious Blockchain networks to focus on to create your NFT art

  1. A-ADS
  2. Adshares
  3. CoinAd
  4. Cointraffic
  5. Ad Dragon

Blockchain Advertising for NFT Marketing Example.

Customers of Coinbase can buy NFTs from a variety of the most well-known NFT artist and collections. Buyers can search for NFT projects such as World of Women Galaxy, Imaginary Ones, and Quirkies. As with those NFT projects, it is possible to are able to make use of Blockchain networks such as Coinbase to make your NFT artwork easily accessible to millions of buyers across the globe.

9. Develop and Promote Immersive Videos.

It is the NFT world is about harnessing the latest technology to deliver an immersive experience for your customers. In this regard, you must engage potential NFT buyers and collectors with high-quality videos that convey the experience you wish to offer.

To prove this, Nasdaq wrote an entire blog post titled, ” Videos Represent the Most Compelling Use Case for NFTs – Here’s Why“. Advertising your NFT project using images and text is an essential component in any NFT marketing plan and video content should not be left out.

If you video advertising for your NFT project, you should:

  • Make sure you are clear about who your brand represents and your beliefs.
  • You can share your drives and files.
  • Highlight the distinctive aspects of your NFT project. Highlight the unique aspects of your NFT.
  • Utilize fun and creative technologies like 3D to create video marketing to invite visitors into the world.

Video Marketing for NFT Marketing Case Study.

The World of Women NFT collection was created to encourage and promote diversity and inclusion. The famous NFT influencer Gary Vee posted an Instagram video exaggerating the appeal of this NFT collection.

With the help of an influencer’s endorsement by Gary Vee and a creative and engaging video, World of Women increased to 3.0 Ether up to twenty Ether with a record speed.


Although it’s not easy to develop NFT artwork and you’ll need some beginning funds when you’re familiar with how the system operates, you’ll be able to get a grasp of it within a matter of minutes. There’s plenty of competition within the NFT market and less than half of Americans are interested in digital currency. The most effective way to create an effective NFT project is to follow our top NFT methods of marketing as well as the NFT marketing examples that we have provided above. These are proven strategies each NFT novice can employ to quickly gain momentum in the market.


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